PPC Marketing Execuative

  • Job Reference: 00001337-1
  • Date Posted: 3 May 2022
  • Recruiter: Lawsons (Whetstone)
  • Location: Whetstone
  • Salary: £32,000
  • Sector: Sales & Marketing
  • Job Type: Permanent
  • Work Hours: Full Time

Job Description

We are looking to hire a PPC marketing executive with an analytical mind and solid experience of different ad platforms. Must be commercially minded with a passion for product. Must be comfortable running multiple campaign across multiple brands.

Responsibilities:

  • We are looking for a PPC Executive to join our Marketing and eCommerce team in Whetstone.

Key tasks will include but not be limited to:

  • Liaising with eCommerce Manager and Group Marketing to support product campaigns·
  • Carrying out Adwords research and general data analysis
  • Manage paid campaigns – SEO, PPC, Social media
  • Track KPIs to assess performance, compile analysis and produce reports
  • Review performance and quality scores to improve efficiency of activity
  • Perform ongoing keyword discovery, expansion and optimization
  • Develop multiple PPC campaigns to maximise business
  • Monitor competitor PPC activity to inform bidding strategies e.g. impression share & top of page insights
  • Managing PPC and shopping campaigns on Google Adwords as well as social and retargeting networks
  • Drive the improved performance of PPC accounts in Google on a day-to-day basis according to best practice

Key Skills:

  • Performance analysis and reporting
  • Leading all paid media activity across multiple channels
  • 2-3 years’ experience in ROI focused performance marketing with PPC being your main focus/strength
  • Analytical, insightful and able to draw key points from data analysis
  • Experience using Google ads, Google analytics, and social media advertising platforms including Facebook, Twitter and LinkedIn
  • 1-2 years’ experience of creating and managing Google Ads accounts
  • Experience of analytics packages such as Google Analytics
  • Comfortable setting up complex prospecting & remarketing flows across different ad platforms

Salary - £32K

Interested? Then please click the apply button now!